In the relatively short time that LEIF Shop has been out in the Internet shopping universe (since early 2011) I’d say I stalk the site an average of four times a week – and that’s not including the LEIF blog, which I frequent daily. Run by Stacy Ann Longenecker, the shop is a one person operation – buying, web design, graphics and photography – she does it ALL out of her Brooklyn apartment.
The beautifully designed and super easy to navigate website is an ever-expanding and constantly updated assortment of carefully curated jewelry, accessories and house hold stuff that’s never short on whimsy (hello glitter tea spoons) but in no way syrupy or cutesy. Simply put, this stuff just makes me smile.



