Store Discovery: Leonardo DiCaprio for Tag Heuer
Earlier this year Tag Heuer named Leonardo DiCaprio their new brand ambassador. In this ad, he is wearing the Tag Heuer Aquaracer 500 series watch.
The Aquaracer, which is available with a black, silver or blue dial, each featuring a vertical streak effect, retails for $2,450. It is water-resistant to 500 meters, certified with the Controle Officiel Suisse des Chronometres (COSC) automatic movement and features an automatic helium valve that releases any gases that might have infiltrated the watch during a deep dive.
beso has great deals on Tag Heuer right now. Royalities made from the partnership will benefit The Natural Resources Defense Council and Green Cross International. A promotion for the NRDC will also appear in the ads:
“TAG Heuer and I will be making donations to NRDC and Green Cross International, two of the most influential and effective environmental organizations around” says DiCaprio. “Each and every day, these organizations are doing important work to ensure our planet’s resources for future generations. Hopefully, our donations will help expand their reach and raise their profile.”
Tag Heuer Grand Carrera
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